Hooks & Headlines

How To Use Hooks & Headlines

These fill-in-the-blank headlines are designed to help you craft grabbing copy that "hooks" your viewers.

Use these as:

A simple way to [X], that’s working for [desirable group or person]
Do not try another [X] until you [X]
Doing this ONE THING changed EVERYTHING for my [topic]...
Ever wonder [what makes/how to/how long...]
Get [desired result] without [this undesirable thing]
Here's the real reason I never [do/did this thing]...
Hey [niche audience title], this one's for you...
Listen up [niche audience title]!
I have a confession to make...
Imagine [desired result] and loving every minute of it
Never struggle with [common problem] ever again
Stop [doing this popular thing]. Here's why...
This has been kept secret for WAY too long...
[Person] tried [method/product] and [got X result]
This [thing/strategy/product] is currently blowing up [Instagram/ticktok/the Internet]

3 easy tricks that'll get you [desired result]
5 Questions answered about [X]
3 Surprising facts about [X]
Forget EVERYTHING you know about [X] and focus on this ONE thing...
Here's exactly how to [do X] to [get this result]
Here's how I [do X/get X result] without [doing X/X undesirable result]
If you want to [achieve X] without [X undesirable result/doing X undesirable thing], do this...
I wish more [niche callout, i.e. women] understood that [something you wish they knew, i.e. popular trend is harmful, they need more X, etc]
Let's chat about [struggle/product/method]
Not-so-obvious ways to [X]
The quickest + easiest way to [get desired result]
There is no secret to [X], but here's what to do...
True or False: [common myth in your industry]
What no one tells you about [method/industry/product]

3 biggest mistakes [audience title]s make when [doing common thing/ trying to get desired result]
3 Common mistakes that are destroying your [X]
3 [niche mistakes] you're making
I don't know who needs to hear this, but...
If you are still [X], you are completely wasting your time.
Just your friendly reminder that...
On my way to tell you that to achieve [X] you need to STOP doing this...
Still [doing undesirable thing]? There is a better way!
STOP doing this if you want [desired result]
Who thought it would be a good idea to [X]? I've got a better idea...
Why you should stop [doing undesirable thing everyone thinks they need to do] if you want to [get this desirable result that you have a better method for]
You're struggling with [X] because of this one thing...
You shouldn't have to [do undesirable thing] to [get this desirable result]

3 Reasons I stopped [method/product] and you should too.
3 Things I didn't know I'd love about [X]
[X] doesn’t have to be [hard/complicated/painful/frustrating].
[X] shouldn't be so [hard, expensive, time-consuming]. There is a better way...
Here's what I completely disagree with when it comes to [X]
I don't agree with [X] and here's why...
I never tell my clients to [do X thing people in your industry push that you don't agree with]. Here's why...
I would never tell you to [X] if you want [to achieve X]. Here's why...
My unpopular opinion about [niche/industry/method/product]
Who thought it would be a good idea to [X]? I've got a better idea...
Why I [X], (and you should too)
Why I stopped [doing X], (and you should too)

5 lessons that changed my [something they want to improve]
3 things I WISH I knew sooner about [X]
3 unexpected things that happened once I started [doing this thing you think they should try]
3 unexpected things that happened once I stopped [doing this thing everyone does]
3 things I never did and would never do to [achieve X]
After all the years of [struggling with X], it only took THIS ONE THING to finally get unstuck...
Changing this one thing [got me this specific result] (it's not what you think)
How I [got X result] without [x undesirable thing]
I [achieved desired result] last [Month]. Here’s the first thing I’d do if I had to start again...
I don’t [do this thing]. And here’s what I wish you would know about that decision...
I finally [got X result] once I stopped making THIS common mistake...
My BIGGEST regret as a [your title]...
My [desired result/product/strategy] was not working until I did this ONE thing
People are paying THOUSANDS for this [advice/tip/trick/formula], but I'm about to give it to you for free...
What I STOPPED doing once I [hit this goal / achieved this success]

3 tips for everyone starting [program/routine/product] next week
5 podcast episodes for when you [X]
I can't believe I just tried [X], and the truth is... it was really good!
Why I tossed all my [X product/item] and you should too.
Why switching to [X product/item] will change your [life/skin care routine/yoga technique/meditation practice...] forever.
If you want to [X], use THIS...
I never use [X common item/product] and always [achieve X desired result]. Here's how...
I stopped using [popular product that doesn't work] and my [topic] has never been better. Here's what I use instead...
I stopped using [X product] and replaced it with THIS
My new [X] obsession