Branding

How to Access Beautiful Wellness Photos Quickly and Easily

how to quickly and easily access wellness photos for your business

The stats don't lie.   Adding visual content to your posts makes your content 40% more likely to get shared on social media. (source: Skyward)   Articles with images every 75-100 words get double the amount of social shares. (source: Skyward)   90% of information transmitted to the brain is visual. (3 M Corporation) So it's…




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DIY Branding for Wellness Entrepreneurs: Step 2 - Choose Your Tone Words

tips tutorial for wellness advocates, nutritionists, health coaches for how to create DIY branding using stock photography

  Hey there! Welcome to Part 3 of DIY branding... choosing your tone words. It's not only visual components that create the feeling of your branding. It's a great idea to have a few mood, or "tone" words that describe the overall feel you're going for in your branding. These tone words create a sort of foundation…




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Are your massage pictures boring and unoriginal?

Are your massage pictures boring and unoriginal?

Here's how one therapist fixed the issue I was recently contacted by Missoula, Montana massage therapist, Marie Wilcox of Backstrokes Massage. Marie purchased two WSS stock photos for her new website, and had amazing feedback on her search for beautiful, purposeful massage pictures to represent her practice... "Holy cow. I am a complete imbecile to most things computer…




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DIY Branding for Wellness Entrepreneurs: Step 1 - Identify Your Ideal Target Client

tips tutorial for wellness advocates, nutritionists, health coaches for how to create DIY branding using stock photography

    Why it's Important to Get Specific About Your Target Client. The whole point of branding is to attract your target audience and entice them to invest in you. In order to brand effectively, then, you need to know who you are trying to attract. Who is your target market? Even better... who specifically is your ideal target client? Once you…




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DIY Branding for Wellness Entrepreneurs: Intro - The Importance of Good Branding

tips tutorial for wellness advocates, nutritionists, health coaches for how to create DIY branding using stock photography

Your Branding is Not Just a Logo Solid branding goes far beyond your logo... it includes your fonts, colors, voice, underlying message, photography, packaging and customer service, among other things. As a photographer, working with all sorts of companies and professionals, a huge part of what I do deals with branding. Photography is a major part…




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